B.C. officially opened the door to happy hours and implemented minimum drink pricing today, offering flexibility for businesses and their customers while preserving health and public safety.
Consistent with the views heard from both industry and health advocates during the Liquor Policy Review, B.C.’s minimum drink prices are in place to encourage responsible consumption and are based on ounces of alcohol sold at licensed establishments. The minimum price an establishment can charge is $3 for a drink – which, for example, would buy a single ounce cocktail, a five ounce glass of wine or 12 ounce sleeve of beer or cider.
Check out this infographic for detailed information on B.C.’s new minimum drink prices: https://flic.kr/p/o2NVEq